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Recent Posts

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Survey: How Travelers Use Online Hotel Reviews

Reviews have a major impact on those looking for a place to stay. So we conducted a survey to find out exactly how and why and how travelers use them.

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A Room With a Past: How to Reuse Historic Buildings as Hotels

Converting an historical structure into a hotel can be a cheaper way to draw travelers seeking an authentic experience. Here’s what to look for during your search.

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Survey: The Best Perks for Attracting Wellness Tourists

Wellness tourists spend 130 percent more than the average traveler, so we conducted a survey to find the most attractive health- and fitness-related hotel offerings.

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5 Steps to Strategic Partnerships That Attract LGBT Guests

I spoke with hotel brands about how to build partnerships with LGBT organizations to draw these guests to your hotel. Here are five steps you can follow.

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Lessons From the Country’s Most Creative Concept Hotels

It’s a great time to develop a hotel, but is your concept feasible? Here, we outline considerations entrepreneurs should examine before launching their own.

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Hiring a General Manager? 4 Questions to Ask When Evaluating Candidates

We discovered four questions hotel hiring managers should ask candidates to find the best general manager for their hotel property.

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Our 7 Favorite Hotel Management User Interfaces (UIs)

A property management system’s user interface should be designed for ease-of-use, but aesthetics are important as well. Here are 7 of our favorite UIs.

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Hiring Outlook: 4 Emerging Jobs in Hotel Management

Changes in the hospitality industry are pushing hotels to rethink staffing practices. These four positions will be crucial to operate a successful hotel in the future.


Convince Guests to Skip the OTA by Offering These Incentives

We asked what kind of incentives would convince a traveler to book direct and forego a discount from an online travel agency. Take a look at what tops the list.


How Your Hotel Can Use Rewards to Increase Wedding Bookings

Attracting wedding business with a loyalty rewards is an emerging strategy for hotels. Here, we offer four tips for building an effective program.


5 Ways Hotels Can Use Pinterest Place Pins to Target Traveler Segments

The Pinterest Place Pins feature opens up an opportunity for hotel marketers to attract segments of travelers by creating maps of amenities near your hotel.


How Hotel Indigo Creates a One-of-a-Kind Experience Through Design

Hotel Indigo executives and architects shared several design tips that hotels can use to increase customer perception and boost online reputations.


Self-Service Technology: An Undiscovered Hotel Revenue Channel

Check-in kiosks, mobile apps and lobby touch screens can increase customer satisfaction, but also drive extra revenue to your hotel with strategic marketing tactics.


Increase Your Hotel’s Instagram Followers With These 3 Techniques

Hotels are using strategic campaigns to attract followers to their accounts and potential guests to their properties. Here are some of those successful techniques.


How the Four Seasons Hotel Maintains Top TripAdvisor Ratings

The Four Seasons Austin have used tactics that helped them jump 26 spots to become the number one rated hotel in the city on TripAdvisor.


How to Implement a Ritz-Carlton Level of Service in Your Hotel

A Ritz-Carlton general manager reveals five tips for how hotels can deliver service that meets The Ritz-Carlton Hotel Company’s famous standards.


Hotel vs. OTA Parity Agreements: Does It Have to be a Battle?

Learn what strategies hoteliers are using to entice customers to book direct, while staying in compliance with their online travel agency parity agreements.